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Abury

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Abury combine tradition with old world crafts to create a collection of bags, purses, totes, backpacks and clutches, that foster intercultural exchange and preserves global crafts. Bringing together new designers with traditional artisans from remote cultures, Abury facilitates the exchange of knowledge between the old world and the cutting edge. Allowing a new context to emerge, by leasing crafts new life and lending design an artisanal component, a new luxury style is born. Each designer is embedded in a culture of craft for three months where they learn to share ideas, and to create a collection together, uniting two worlds to create sustainable solutions.

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Abury go beyond building relationships between artisan and designers by caring for the entire supply chain, by bringing work opportunities and helping to preserve tradition, as well as by giving back equal production hours in education for every product sold. Giving customers the possibility of leaving a positive impact through every purchase, Abury bring their customers closer to the communities they are supporting, by sharing details of their journey and the lives of the artisans.

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Founder Andrea Kolb was renovating an old house in the Medina in Marrakesh, when she found herself captivated by the immense handicraft heritage of the Moroccan people. She saw the craftsmanship slowly fading, as cheaper alternatives became more widely available. With the loss of those who skillfully carved, tinkered, blew, sewed and embroidered magic, went the beauty, wisdom, identity and stories, all being relegated to the past. Realizing that these cultural gems could be revived if explored in a new way, so Abury  was born.

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The collection incorporates skillfully hand woven baskets made from natural bast fiber, cotton, linen and wool lightweight pashmina shawls, hand crafted leather backpacks, messenger bags and shoppers for men and women, and ornately embroiders clutch purses, as well as a selected of traditional and vintage Berber bags, originally worn for long journeys across the Sahara. The collection also includes a broad range of hand knits, crafted in Ecuador. The line includes short, sweet and complex cable and bobbled sweaters, gloriously graphic patterned leggings, sweaters, dresses and even socks, hats and a bag, for men and women.

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Operations are guided by ethics way that ensures fairness, respect and honesty to customers and the greater community. They are driven to share the enchantment of more remote cultures with the international community through the products they create and the stories they tell.

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Website: http://abury.net/

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