RE/DUN
RE/DUN was born of the idea that modern denim should not be devoid of personality, and that jeans deserve to…
Right as Rain
RIGHT AS RAIN designer Francesco Mugnaini designed a men’s and a women’s T shirt that idealizes the body, making strong references through the cut and fit to its natural form, as a means of visualizing our connection to nature, not our separation from it. The T shirt was considered the ideal starting point for this ongoing experimentation and discussion, as a simple unpretentious garment, it is an empty canvas on which nature could create its designs. The designs and processes they put their shirts through, are intended as just the beginning of a visual conversation on our place in the natural world, as well as an antithetical statement to an over romanticized view of nature, as a force to be conquered, or as a servant to our needs. Celebrating our small but significant part in the natural order of things, RIGHT AS RAIN ‘grow’ and ‘harvest’ their T-shirts within a 25 kilometer radius – now that’s what I call local!
Website: www.right-as-rain.com
Facebook: www.facebook.com
Twitter: https://twitter.com/
Instagram: www.instagram.com
