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The London Cloth Company

The London Cloth Company’s cloth is the textile equivalent of farm to table, tracing the fabric provenance of their traditionaly woven wool textiles, directly back to a specific flock of sheep on an individual farm.  Founder Daniel is among a handful of individuals fighting the onslaught of cheap Australian and New Zealand wool, along side the likes of Izzy Lane and The North Circular, with 97% of all wool used in the UK imported.  All wool used by the London Cloth Company comes from small flocks of sheep within the British Isles, Daniel works with ecologist Heather Webb and shearer Michael Churchhouse to source wool from conservations flocks.  The yarn is spun in Halifax, which results in 100% natural, undyed British wool.  Yarn is never dyed but instead blended to reveal its natural beauty and tonality, meaning that the cloth is actually designed around each individual breed of sheep, revealing the depth and breadth of tonality and a full spectrum of colors.

Website: www.londoncloth.com

Facebook: www.facebook.com/londonclothworks

Twitter: @LondonCloth